University Marketing launches redesign of of Online & Continuing Education homepage:
https://www.umassd.edu/online/
We’re going live with some freshly minted UMass Law promotional videos. Find 60 seconds in your busy day to sit back and enjoy this one!
In an effort to bring some excitement to our incoming class and create user generated content, the Marketing team collaborated on a multi-media campaign to congratulate future UMassD students on their high school graduation.
First-year deposited students received a package in late May with a sticker to display their commitment to UMassD on their grad cap. 🎓
Fun fact: The sticker was designed by graphic design major Dylan Kelly ’22.
Since September, our ads have been served to prospective students and parents across Instagram, Facebook, YouTube, TikTok, Google Ads, ConnectedTV, and more.
Our ads have served 5.7 million impressions and received nearly 40,000 clicks. Here’s the landing page.
